The impact of computer alienation on information technology investment decisions: an exploratory cross-national analysis

Organizations in both developed and developing countries use information technology to support their operational, tactical, and strategic processes (cf., Bogod, 1979; Cooper and Zmud, 1990). Any strategic competitive advantage of information technology, however, is contingent on acquisition and assimilation of information technology products and applications into organizational processes. Using a value expectancy approach, this study proposes an expanded model to examine the variables that correlate with information technology investment decisions.