TY - SER AU - Abdul-Gader, Abdulla H. AU - Kozar, Kenneth A. TI - The impact of computer alienation on information technology investment decisions: an exploratory cross-national analysis KW - INFORMATION TECHNOLOGY ASSIMILATION KW - ALIENATION KW - COMMUTER ALIENATION KW - VALUE EXPECTANCY THEORY KW - CROSS-CULTURAL STUDIES KW - GLOBALIZATION OF INFORMATION TECHNOLOGY N1 - Organizations in both developed and developing countries use information technology to support their operational, tactical, and strategic processes (cf., Bogod, 1979; Cooper and Zmud, 1990). Any strategic competitive advantage of information technology, however, is contingent on acquisition and assimilation of information technology products and applications into organizational processes. Using a value expectancy approach, this study proposes an expanded model to examine the variables that correlate with information technology investment decisions ER -