O'Brien, James A. 1936-

Management information systems / James A. O'Brien, George M. Marakas. - 9nd. - Boston: McGraw-Hill Irwin, 2009 - 659 p.

CONTENIDO
Module I. Foundation Concepts, 2
Chapter 1. Foundations of Information Systems in Business, 3
Section I: Foundation Concepts: Information Systems in Business, 4
The Real World of Information Systems, 4
The Fundamental Roles of IS in Business, 8
Trends in Information Systems, 10
The Role of e-Business in Business, 11
Types of Information Systems, 13
Managerial Challenges of Information Technology, 16
Section II: Foundation Concepts: The Components of Information Systems, 24
System Concepts: A Foundation, 24
Components of an Information System, 29
Information System Resources, 30
Information System Activities, 33
Recognizing Information Systems, 34
Chapter 2. Competing with Information Technology, 43
Section I: Fundamentals of Strategic Advantage, 44
Strategic IT, 44
Competitive Strategy Concepts, 44
Strategic Uses of Information Technology, 48
Building a Customer-Focused Business, 52
The Value Chain and Strategic IS, 54
Section II: Using Information Technology for Strategic Advantage, 56
Strategic Uses of IT, 56
Reengineering Business Processes, 56
Becoming an Agile Company, 60
Creating a Virtual Company, 62
Building a Knowledge-Creating Company, 63
Module II. Information Technologies, 74
Chapter 3. Computer Hardware, 75
Section I: Computer Systems: End-User and Enterprise Computing, 76
Introduction, 76
A Brief History of Computer Hardware, 76
Types of Computer Systems, 80
Microcomputer Systems, 81
Mainframe Computer Systems, 87
Technical Note: The Computer System Concept, 89
Moore's Law: Where Do We Go from Here?, 91
Section II: Computer Peripherals: Input, Output, and Storage Technologies, 94
Peripherals, 94
Input Technologies, 94
Output Technologies, 102
Storage Trade-Offs, 104
Semiconductor Memory, 107
Magnetic Disks, 109
Magnetic Tape, 110
Optical Disks, 110
Radio Frequency Identification, 112
Predictions for the Future, 115
Chapter 4. Computer Software, 125
Section I: Application Software: End-User Applications, 126
Introduction to Software, 126
Business Application Software, 130
Software Suites and Integrated Packages, 131
Web Browsers and More, 132
Electronic Mail, Instant Messaging, and Weblogs, 132
Word Processing and Desktop Publishing, 134
Electronic Spreadsheets, 135
Presentation Graphics, 136
Personal Information Managers, 137
Groupware, 137
Software Alternatives, 138
Section II: System Software: Computer System Management, 141
System Software Overview, 141
Operating Systems, 141
Other System Management Programs, 150
Programming Languages, 151
Web Languages and Services, 154
Programming Software, 159
Chapter 5. Data Resource Management, 169
Section I: Technical Foundations of Database Management, 170
Database Management, 170
Fundamental Data Concepts, 170
Database Structures, 174
Database Development, 180
Section II: Managing Data Resources, 185
Data Resource Management, 185
Types of Databases, 185
Data Warehouses and Data Mining, 190
Traditional File Processing, 193
The Database Management Approach, 196
Chapter 6. Telecommunications and Networks, 209
Section I: The Networked Enterprise, 210
The Networked Enterprise, 210
The Concept of a Network, 210
Trends in Telecommunications, 213
The Business Value of Telecommunications Networks, 216
The Internet Revolution, 217
The Role of Intranets, 221
The Role of Extranets, 223
Section II: Telecommunications Network Alternatives, 226
Telecommunications Alternatives, 226
A Telecommunications Network Model, 226
Types of Telecommunications Networks, 229
Digital and Analog Signals, 235
Telecommunications Media, 235
Wired Technologies, 236
Wireless Technologies, 237
Telecommunications Processors, 241
Telecommunications Software, 243
Network Topologies, 244
Network Architectures and Protocols, 245
Bandwidth Alternatives, 249
Switching Alternatives, 250
Network Interoperability, 251
Module III. Business Applications, 260
Chapter 7. e-Business Systems, 261
Section I: e-Business Systems, 262
Introduction, 262
Cross-Functional Enterprise Applications, 262
Enterprise Application Integration, 266
Transaction Processing Systems, 268
Enterprise Collaboration Systems, 271
Section II: Functional Business Systems, 274
Introduction, 274
Marketing Systems, 274
Manufacturing Systems, 280
Human Resource Systems, 282
Accounting Systems, 285
Financial Management Systems, 286
Chapter 8. Enterprise Business Systems, 297
Section I: Getting All the Geese Lined Up: Managing at the Enterprise Level, 298
Customer Relationship Management: The Business Focus, 299
Introduction, 299
What Is CRM?, 299
The Three Phases of CRM, 304
Benefits and Challenges of CRM, 305
Trends in CRM, 307
Section II: Enterprise Resource Planning: The Business Backbone, 309
Introduction, 309
What Is ERP?, 309
Benefits and Challenges of ERP, 313
Trends in ERP, 316
Section III: Supply Chain Management: The Business Network, 319
Introduction, 319
What Is SCM?, 319
The Role of SCM, 324
Benefits and Challenges of SCM, 326
Trends in SCM, 329
Chapter 9. Electronic Commerce Systems, 337
Section I: Electronic Commerce Fundamentals, 338
Introduction to Electronic Commerce, 338
The Scope of e-Commerce, 338
Essential e-Commerce Processes, 343
Electronic Payment Processes, 347
Section II: e-Commerce Applications and Issues, 350
Business-to-Consumer e-Commerce, 350
Web Store Requirements, 356
Business-to-Business e-Commerce, 360
e-Commerce Marketplaces, 361
Clicks and Bricks in e-Commerce, 363
Chapter 10. Decision Support Systems, 377
Section I: Decision Support in Business, 378
Introduction, 378
Decision Structure, 382
Decision Support Trends, 382
Decision Support Systems, 384
Management Information Systems, 387
Online Analytical Processing, 388
Using Decision Support Systems, 395
Executive Information Systems, 399
Enterprise Portals and Decision Support, 401
Knowledge Management Systems, 402
Section II: Artificial Intelligence Technologies in Business, 405
Business and AI, 405
An Overview of Artificial Intelligence, 405
Expert Systems, 411
Developing Expert Systems, 415
Neural Networks, 417
Fuzzy Logic Systems, 418
Genetic Algorithms, 419
Virtual Reality, 421
Intelligent Agents, 422
Module IV. Development Processes, 434
Chapter 11. Developing Business/IT Strategies, 435
Section I: Planning Fundamentals, 436
Introduction, 436
Organizational Planning, 436
The Scenario Approach, 436
Planning for Competitive Advantage, 441
Business Models and Planning, 443
Business/IT Planning, 445
Identifying Business/IT Strategies, 448
Business Application Planning, 449
Section II: Implementation Challenges, 452
Implementation, 452
Implementing Information Technology, 452
End-User Resistance and Involvement, 452
Change Management, 457
Chapter 12. Developing Business/IT Solutions, 471
Section I: Developing Business Systems, 472
IS Development, 472
The Systems Approach, 472
Systems Analysis and Design, 475
The Systems Development Life Cycle, 475
Starting the Systems Development Process, 475
Systems Analysis, 479
Systems Design, 482
End-User Development, 487
Section II: Implementing Business Systems, 490
Implementation, 490
Implementing New Systems, 490
Project Management, 494
Evaluating Hardware, Software, and Services, 496
Other Implementation Activities, 499
Module V. Management Challenges, 514
Chapter 13. Security and Ethical Challenges, 515
Section I: Security, Ethical, and Societal Challenges of IT, 516
Introduction, 516
Ethical Responsibility of Business Professionals, 516
Computer Crime, 522
Privacy Issues, 533
The Current State of Cyber Law, 537
Other Challenges, 537
Health Issues, 539
Societal Solutions, 540
Section II: Security Management of Information Technology, 542
Introduction, 542
Tools of Security Management, 542
Inter-networked Security Defenses, 545
Other Security Measures, 552
System Controls and Audits, 556
Chapter 14. Enterprise and Global Management of Information Technology, 567
Section I: Managing Information Technology, 568
Business and IT, 568
Managing Information Technology, 568
Business/IT Planning, 571
Managing the IT Function, 573
Organizing IT, 574
Outsourcing and Offshoring IT and IS, 578
Failures in IT Management, 580
Section II: Managing Global IT, 586
The International Dimension, 586
Global IT Management, 586
Cultural, Political, and Geoeconomic Challenges, 589
Global Business/IT Strategies, 591
Global Business/IT Applications, 592
Global IT Platforms, 594
Global Data Access Issues, 596
Global Systems Development, 598
Review Quiz Answers, 609
Selected References, 613
Glossary for Business Professionals, 623
Name Index, 643
Company Index, 646
Subject Index, 649

9780073376769


MANAGEMENT INFORMATION SYSTEMS
INFORMATION TECHNOLOGIES
E-BUSINESS SYSTEMS
ENTERPRISE BUSINESS SYSTEMS
ELECTRONIC COMMERCE SYSTEMS
DEVELOPING BUSINESS

004.414.2 OB6